PARTISIPASI POLITIK GENERASI MUDA DI ERA DIGITAL: STUDI PADA MASYARAKAT KECAMATAN CIDAUN KABUPATEN CIANJUR
DOI:
https://doi.org/10.61492/sawala.v2i01.96Keywords:
Digital Media Use, Political Awareness, Political Participation, Southern CianjurAbstract
This study aims to analyze the influence of digital media use (X1) and political awareness (X2) on youth political participation (Y) in Cidaun District, Cianjur Regency. The development of information technology has transformed patterns of political engagement toward digital spaces, creating both opportunities and challenges for local democracy. This study employed a quantitative method with an explanatory approach. A sample of 96 respondents was selected using purposive sampling based on the Lemeshow formula. Data were collected through questionnaires and analyzed using multiple linear regression with the assistance of SPSS. The results produced the regression equation Y = 1.177 + 0.751X1 + 0.320X2. Partially, digital media use had a positive and significant effect on political participation (t = 7.088; sig. = 0.000). Political awareness also had a positive and significant effect (t = 3.553; sig. = 0.001). Simultaneously, both variables had a significant effect on political participation (F = 460.360; sig. = 0.000). The Adjusted R Square value of 0.906 indicates that digital media use and political awareness explain 90.6% of the variation in political participation, while the remaining 9.4% is explained by other factors outside the model. These findings emphasize the importance of combining digital media utilization with political awareness to encourage critical, active, and responsible youth political participation.
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